FILTER FOR JOB UP WITH APPLICANTS, A SNAPSHOT FILTER.
THE CHAIN STARTED ACCEPTING SNAP LOCATIONS IN AUSTRALIA LAST
WEEK AND STARTING TODAY IN THE US YOU WILL BE ABLE TO
SUBMIT A SNAP LOCATION TO WORK AT MCDONALD'S THAT IT
ALLOWS POTENTIAL EMPLOYEES TO MAKE VIDEO SUBMISSIONS WITH
A SPECIAL FILTER THAT SHOWS THEM WEARING A MCDONALD'S UNIFORM.
I THINK WE HAVE A PICTURE HERE MAYBE?
BASICALLY THERE IS A SNAP AND THEN THERE'S A PICTURE
WHERE BASICALLY PUTS THEM IN THE MCDONALD'S UNIFORM AND THEN
THEY TALK ABOUT WHY THEY WOULD BE A GREAT MCDONALD'S
EMPLOYEE.
THE VIDEO AUDITION CAN THEN BE SUBMITTED
TO MCDONALD'S SOME CHAI ACCOUNT AFTER THAT, MCDONALD'S WILL SEND
BACK A LINK TO THE APPLICATION AND DIGITAL CAREERS PAGE.
MCDONALD'S SAID ALLOWING APPLICATION THROUGH
SNAPCHAT WILL AID HIRING EFFORTS BECAUSE MANY OF ITS
APPLICANTS ARE BETWEEN THE AGES OF 16 AND 24.
THEY JUST WANT TO BE WHERE THE KIDS ARE OUT, THEY WANT TO
BE HIP AND COOL.
THERE TRYING SOMETHING NEW.
IT'S LIKE WHAT'S UP, FELLOW KIDS, IT'S US, YOUR FRIENDS
FROM MICKEY D'S.
WHY DON'T YOU JOIN THE SNAPS PARTY WITH US?
WE'RE GOING TO CHAT SNAPS WITH STAFF.
THIS IS STUPID.
THIS IS REALLY REALLY STUPID.
HAD YOU REALLY FEEL JOHN CUESTA
THIS IS STUPID AND CONDESCENDING.
HOW DO WE GET THE MILLENNIAL'S?
HOW ARE WE GOING TO PEOPLE TO WORK?
PEOPLE DESPERATELY NEED MONEY, HOW ARE WE GOING TO GET
APPLICATIONS CUESTA YOU READ ABOUT SOME OF THESE PLACES
THEY GET THOUSAND PLUS APPLICATIONS FOR THESE JOBS.
THAT IS NOT A PROBLEM.
THIS IS A STUPID PUBLICITY STUNT THAT ALSO SORT OF SMITH
MILLENNIAL'S AS BEING SO SHALLOW THAT THEY WOULD
THEORETICALLY TRY TO WORK AT A PLACE BECAUSE THEY PILLED
THEM OVER SNAPCHAT THE
AND THE FILTER TO SHOW THEM IN THE UNIFORMS IF YOU LOOK
AT IN THE OPEN, YOU SHOULD DO THIS FOR JOB.
APPEARANCES MATTER MORE THAN ANYTHING ELSE THAT
MCDONALD'S THAT
CAN, YOU ARE KILLING AT THAT
YOU SHOULD WORK FOR THEIR MARKETING TEAM DUCK
I'M LOVING IT.
THERE'S A NEW DIRECTOR OF HUMAN RESOURCES OF US SAID THAT THEY.
OCCASIONS WERE A GREAT WAY TO LET US MEET JOB SEEKERS
WHERE THEY ARE, THEIR PHONES AND.
YOUR COMMENTS REALLY CONDESCENDING BECAUSE IF
YOU ARE SEEKING A JOB PRESUMABLY YOU ARE GOING THROUGH THE
NORMAL ROUTES, EITHER GOING AND CEMENTING AN APPLICATION IS
SOME SORT OF BRICK-AND-MORTAR PLACE OR DOING IT THROUGH THE
INTERNET WHATEVER MAY BE BUT TO THINK THAT, I DON'T HAVE A JOB.
WHAT AM I GOING TO DO?
THE ONLY WAY CAN DO THIS IS THROUGH SNAPCHAT IS ABSURD
AND SO BELITTLING ON MILLENNIAL'S.
AT THE END OF THE DAY, IT IS FINE I GUESS AND I KNOW
THAT THE PERSON WHO CAME UP WITH THIS CAMPAIGN, I DON'T
BLAME THAT PERSON.
THAT PERSON DOES SOCIAL MEDIA OUTREACH, BLAH BLAH AND
THEY HAD SOME OUT OF TOUCH OLDER PERSON SAY DO SOMETHING FUN
WITH THE SOCIAL MEDIA THAT IS WHY THEY CAME UP WITH THIS
I'M SURE BUT IT'S JUST NOT NECESSARY.
IT MAKES EVERYBODY LOOK BAD DIET DOESN'T MATTER BUT IT'S STUPID.
SOCIAL MEDIA IS GREAT TO GET A JOB.
LINKEDIN, THAT IS THE SOCIAL MEDIA TO GET A JOB.
DISAGREED.
ORDER PIECE OF EVERYBODY YOU KNOW.
THAT IS HOW I GOT THIS JOB.
I'M A BIG PROPONENT OF LINKEDIN.
THAT'S HOW BAD LINKEDIN IS.
I SHOULD OF YOU SNAPCHAT THAT I COULD OF GOD
YOU WERE TO PAY FOR THE NEXT TIME WE RUN THINK TANK.
LET'S MOVE ON.
BY THE WAY, THE PERSON WHO IS GOING TO BE WATCHING ALL
THESE APPLICATIONS, ENJOY THE DONGS.
YOU CAN PUT A FILTER ON A DONG I DON'T THINK THAT
BUT YOU CAN PUT A DONG IN FRONT OF A CAMERA, TRUST ME.
BOX OF FRIES, CUT A HOLE.
WHAT?