How bareMinerals Powder Foundation Is Made | How Stuff Is Made

A dash of red, a hint of blue,
maybe a splash of yellow too.
The world is a wonderful rainbow of hues
and you deserve to have the foundation
that especially fits you.
Be bare.
Be nude.
And be you.
Variety is so damn beautiful.
The use of foundation dates back to antiquity.
In the Middle Ages,
men and women favored pale makeup,
while today we favor a look that
is a little more ‘au natural.’
BareMinerals has over 30 shades of foundation
and they’re committed to providing women
and men with natural looking coverage
for their unique skin tone.
Perfect!
The first step is making a bareMinerals powder.
A technician makes a blend of
titanium, mica, and zinc.
This blend is often mixed with red, yellow, and black
until it’s a perfect and precise
consistency and shade.
Who knew there were this many colors involved?
Once the pigment is perfect
the formula is sent to the factory
to be produced on a much
larger scale.
A mixer is tasked
with mixing an exact amount of powder
to replicate the pigment in the lab.
Now let’s see some magic happen.
Hmm, that color doesn’t seem quite right.
That’s because the color needs to be transferred
to a compounder where the particles are compounded
and the pigment comes out.
The mixture turns from a light white
to whatever shade it’s meant to be.
Before it’s sent to the line for packaging,
a worker must test the pigment to ensure it
matches the standard from the lab.
It’s a match!
Since the colors match,
it can be sent to the line for packaging.
The powder is transferred into big barrels called “drums”
and brought to the powder room for distributing.
This is where they package
all 30 shades of their foundation.
Each container is equally filled with powder,
sealed with a plastic bottom,
and labeled based on their color.
Along with bareMinerals Foundation,
Bare Escentuals makes many more makeup products
in their factory
like these
and those.
The finished foundation containers
are polished and cleaned by a line worker to get rid of
the excess powder.
And now they're ready to ship.
Almost 76,000 units of bareMinerals are
produced in a day.
Swirl, tap, buff, and blend.
This is the way to compliment your skin.
30 unique shades so everyone can play
and rock natural Bare skin in their own special way.
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How bareMinerals Powder Foundation Is Made | How Stuff Is Made | Refinery29

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