Leadership Corner: First Two Steps of Change

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Meaghan: ONE OF THE ONLY
CONSTANTS IN OUR WORLD IS
CHANGE, PARTICULARLY IN
BUSINESS.
HOW WE HANDLE CHANGE MAKES A
DIFFERENCE BETWEEN PROFITS AND
LOSSES.
JODY HOLLAND JOINS US TODAY TO
TALK ABOUT FIRST TWO STEPS OF
CHANGE.
WE HAVE A SERIES GOING ON,
RIGHT?
SO FIRST COUPLE OF THEM.
SO I'M PRETTY EXCITEED ABOUT
THIS.
I HAVE BEEN WORKING IN
BUSINESSES ALL OVER THE COUNTRY
FOR THE PAST 20 YEARS.
EVERY TIME I'M ASKED FOR HELP
WITH CHANGE, THEY JUST WANT IT
TO BE CHANGED.
THEY WANT IT TO BE DIFFERENT.
THEY DON'T THINK ABOUT WHAT'S
INVOLVED?
Meaghan: PEOPLE LIKE
CHANGE?
LEADERSHIP LIKES CHANGE.
I WOULDN'T SAY EVERYONE LIKES
CHANGE.
LEADERSHIP WANTS IT TO BE
DIFFERENT, THEY WANT TO GROW AND
ADVANCE.
THEY'RE LOOKING FOR SOME TYPE OF
CHANGE.
BUT WHEN YOU'RE TRYING TO CREATE
THAT SENSE OF URGENCY, YOU'RE
TRYING TO SAY, HERE'S THE REASON
OR THE WHY BEHIND THE CHANGE.
THE MORE WE EXPLAIN WHY, THE
MORE WE EXPLAIN THE VALIDITY OF
THE REASON WE'RE GOING IN THIS
NEW DIRECTION.
SO I ALWAYS TELL PEOPLE, WHEN
YOU SAY WE'RE GOING TO CHANGE,
YOU SAY, HERE'S WHAT WE'RE
DOING, HERE'S WHEN, A SPECIFIC
DATE YOU NEED IT DONE BY, AND
THE REASON BEHIND IT.
IT'S THE REASON BEHIND IT THAT
CREATES THE URGENCY, NOT THE
CHANGE ITSELF.
IT ALSO HELPS IF PEOPLE
ABSOLUTELY.
Meaghan: WITHOUT THAT
LOGIC.
WHICH LEADS TO THE SECOND ONE
WHERE YOU'RE TRYING BUILD A
COALITION.
YOU'RE TRYING TO GET PEOPLE ON
BOARD THAT WILL BUY INTO THE
CHANGE AND GOSH, I UNDERSTAND
THIS, I SEE THE REASON BEHIND
IT.
THIS COALITION IS REALLY JUST A
GROUP OF PEOPLE TO GO, I SUPPORT
THE DIRECTION THAT WE'RE GOING.
MALCOLM GLADWELL AND HIS
RESEARCH TALKED ABOUT HOW TO
CREATE A TIPPING POINT, YOU
REALLY ONLY HAVE TO HAVE ABOUT
5% OF PEOPLE BOUGHT IN.
Meaghan: REALLY?
WE YOU'RE NOT HAVING TO
CHANGE EVERYBODY'S MIND.
YOU JUST NEED 5%.
AND THEY NEED TO BE FAIRLY
INFLUENTIAL PEOPLE WHO GO, I
LIKE THIS DIRECTION, I THINK WE
SHOULD REALLY LOOK AT.
THIS WHEN YOU CAN GET THEM
EXCITED ABOUT THAT DIRECTION,
MOST PEOPLE WILL GO, HMM, WELL,
IF THEY LIKE IT, MAYBE I SHOULD
LIKE IT, AS WELL.
THEY'RE INFLUENCERS AFTER ALL.
SO THAT'S WHY IT DOESN'T TAKE
HUGE COALITION.
THOSE PEOPLE IS YOU WATCH THE
INTERACTIONS THAT PEOPLE HAVE.
YOU'LL KNOW WHO WITHIN YOUR
ORGANIZATION IS A KEY
INFLUENCER.
SOMEBODY WHO IS TYPICALLY
OUTSPOKEN OR WHEN SOMETHING IS
HAPPENING, MAYBE THEY GO, I MEAD
TO GO TALK TO MEAGHAN BECAUSE I
NEED TO UNDERSTAND IF THIS IS
REALLY A GOOD DEAL.
SO IT'S WHO ARE THE GO-TO PEOPLE
AND THE PEOPLE WHO ARE WILLING
YOU CAN GO TO TWO WEB SITES
NOW, JODYHOLLAND.COM, AND I HAVE
TRAININGS AVAILABLE ON
PSYCHEOFSUCCESS.COM.
Meaghan: TWO WEB SITES.
THAT'S A LITTLE CHANGE.
THAT'S A CHANGE FOR ME.
I'M STARTING TO PUT A LOT OF
TRAINING ONLINE.
I HAVE SMALL BUSINESSES
ACCESSING IT WITHOUT HIRING ME
TO COME IN.
NO THAT'S VERY HELPFUL.
WE'LL PUT ALL THAT INFO ON
MYHIGHPLAINS.COM.

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Leadership Corner: First Two Steps of Change

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